SAPCA Conference and Anniversary Dinner

St George's Park
23/05/2022 - 24/05/2022

The SAPCA Conference and Annual Dinner 2022 will return to the impressive St George’s Park National Football Centre, near Burton upon Trent in Staffordshire.

2022 is an important year for SAPCA as we celebrate the milestone of 25 years since the Association was formed and this will therefore be a very special event. While we will of course reflect on the last quarter of a century, the theme of the Conference is very much about the future, focusing on the important changes to the marketplace and the industry, and how SAPCA will develop and become stronger. The Programme will include a special session on the Association’s new strategy.

St George’s Park

The event will begin with an informal networking dinner on the Monday evening, and the Conference will begin on the Tuesday morning with a special keynote address by Frank Dick OBE, an inspirational speaker, sports and corporate coaching consultant.

The Conference Programme

The Programme will include:

  • Keynote: How to Win the Game of Change
    Speaker: Frank Dick OBE MORE INFO

    The SAPCA Conference this month will kick off with a keynote address by Frank Dick OBE, an inspirational speaker, sports and corporate coaching consultant with an impressive career in high performance sport.Frank was the British Athletics Federation’s director of coaching from 1979 to 1984, leading the athletics team into its “golden era” with Olympic gold medallists such as Daley Thompson, Steve Ovett and Sebastian Coe. More recently, he was high performance director at the South African Sports Confederation and Olympic Committee, responsible for South Africa’s top coaches and athletes at the Rio Olympics and Paralympics. In 2016 Frank was invited by England rugby coach Eddie Jones to undertake a challenging position as strategic planning consultant for the England Rugby Leadership Team in preparation for Rugby World Cup 2019 Japan.He is also the author of four publications: Winning Matters, Sports Training Principles, Winning and Winning Lines, all classics in their fields.
    Frank’s expertise derives from years of detailed research into individual success and achievement. Frank combines this wealth of knowledge and experience into an informative and motivational approach to achieving long-lasting transformation of both individual and team performance.
  • SAPCA Vision for the Future
    Speaker: Jason Douglass, SAPCA Chair
  • The Role of the Football Foundation in Building Active Communities
    Speaker: Robert Sullivan, CEO, Football Foundation
  • Introduction to the National Football Centre
    Speaker: Andy Gray, Head of Grounds, St George’s Park
  • Meeting the Challenges of Climate Change and Environmental Sustainability
    Speaker: Dr Russell Seymour, CEO, BASIS
  • Women’s Sport – Embracing the Opportunities
    Sue Anstiss, CEO, Fearless Women MORE INFO

    Sue Anstiss MBE – founder and CEO Fearless Women – who will highlight the historic stats on the rise of women’s sport and how it is driving positive change within the industry and society as a whole.
    Dr Emma Ross, The Well HQ
    Sue Storey, CEO, Badminton England
  • Presentation of SAPCA Awards 2022
    Speaker: Chris Trickey, CEO, SAPCA
  • Designing for Active Sports and Leisure
    Speaker: Andy Mytom, Partner, David Morley Architects
  • Open Forum – Building An Active Nation
    Jason Douglass, SAPCA Chair
    Garry Martin, SAPCA Vice-Chair
    Paul Langford, Chair of Manufacturers Group

SAPCA Annual Dinner 2022

The SAPCA Annual Dinner is always a highly enjoyable occasion for our members and guests and this special Anniversary edition will be no exception, providing an evening of excellent food, wine, entertainment and company. Black Tie dress code, but optional.

Sponsorship Opportunities

There is a wide range of opportunities for members to support the event, at four different levels, from Platinum – Main Conference Supporter, through Gold and Silver tiers, to Bronze Supporters for those companies that would simply like to take part in the Conference Exhibition.
Members may choose to support one specific element of the event, such as the Dinner, the Pre-Dinner Drinks Reception, the Conference Lunch. For more information on packages and costs please contact Chris Trickey at or on 07811 260838.

Conference Exhibition

Members are invited to participate in the special exhibition (as Bronze Supporters) that will take place throughout the event, in order to promote their products and services to the many delegates and VIP guests attending from across the industry and our many stakeholders. The cost is £500 + VAT; simply tick the box on the Booking Form if you are interested.

See Why You Should Attend

Watch the video now…

Delegate Registration

The options and costs of attendance are as follows. (All prices shown are ex-VAT.)

  • Conference Day Delegate (Tuesday): £250
  • Anniversary Dinner (Tuesday): £110
  • Tuesday B&B accommodation: £110
  • Monday evening networking dinner: £35
  • Monday B&B accommodation: £110

There is a discounted rate of £350 for a “Full Delegate” when booking the Conference, Dinner and Hotel on the Tuesday, a saving of £120 per person.

Bookings should be made online here by Monday 16 May.

Conference Hotel

All accommodation at the conference hotel should be booked through SAPCA. Nestled within the National Forest, the luxurious Hilton at St. George’s Park is conveniently located close to the M1, M6 and M42 motorway links and offers complimentary on-site parking. St George’s Park is home to all 28 English Football Teams and is an inspirational centre for coach education. Featuring a health club, indoor pool and an executive lounge, it has everything you need for an unforgettable stay in the heart of the National Forest.

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